SBDAI Search for Defense Lawyers
SBD Marketing library

AI Search for Defense Lawyers

How ChatGPT, Gemini, Perplexity and Google's AI features pick which criminal defense lawyers to mention, and what a firm can do about it.

Published by SBD Marketing, a San Francisco Bay Area marketing company that works only with criminal defense law firms, one firm per city.

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Latest articles

Guides to getting a defense practice named in AI answers.

What this library covers

Each article is written for defense lawyers who want more of the right calls from search, maps and AI assistants.

AI assistantsHow ChatGPT, Gemini, Claude and Perplexity choose sources.
Google AI featuresAI Overviews, AI Mode and what changes for local legal searches.
Entity signalsMaking your firm, lawyers and practice areas easy for machines to understand.
Industry newsChanges in search and AI that affect defense marketing.

About this library

This library follows how AI assistants and AI search features answer questions about criminal charges and lawyers, and what defense firms can do so their practice shows up in those answers.

SBD Marketing works only with criminal defense firms. It builds websites for defense practices, handles SEO for the charges a firm defends, works on visibility in AI search tools such as ChatGPT, Gemini and Perplexity, and runs SEO audits. Reach the team at info@sbdmarketing.agency.

This is one of several SBD Marketing libraries. You can browse the full network of criminal defense marketing guides, including 28 topic sites and the other libraries.